How to grow your pool of reviewers


It used to be a piece of cake for Amy Collins to reach out to Amazon’s top reviewers and invite them to evaluate her books.

That’s no longer the case. And Goodreads limits the number of readers you can contact daily.

Add in the risk that a poorly received bulk email will earn you a spam designation from email providers, and it started to seem impossible for Collins to reach new reviewers.

Thankfully, she found Debbie Drum, whose program Book Review Targeter pulls data on readers and reviewers of specific books.

See what Drum suggested to Collins on The Book Designer.