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Sharing the success: How crossovers can boost all your books

May 31, 2019 by Jeffrey Bruner

Jeffery H. Haskell has loved seeing crossovers in various forms of stories — TV shows, comics, movies, and books — ever since he was a kid.

He doesn’t think he’s an exception, either, if the Marvel Comics Universe is any indication.

And as an author, you can benefit from this enthusiasm, says Haskell.

Check out his case study of how crossovers helped promote his other series and seize the momentum from a hot-selling book.

Filed Under: Behind the scenes Tagged With: Marketing, Plot / narrative

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